Empowering Smarter Systems, Elevating Lives with AI
12/09/2025
12 September 2025 | Kuala Lumpur Convention Centre (KLCC) Organised by: Women Engineers Section (WE), Institution of Engineers Malaysia (IEM)
Artificial Intelligence (AI) is more than a technological shift — it’s a catalyst redefining how we live, work, and connect. At the ENGINEER 2025 Power Talk, Evolution Commerce’s Chief Digital & Transformation Officer, Dr. Esther Loo Chee Hong, shared insights on how AI can empower smarter systems while keeping humanity, ethics, and sustainability at the centre of progress.
“Technology must serve people, not the other way around. When we design smarter systems with empathy and intention, we don’t just automate, we elevate lives.”
The Power of Human-Centred Intelligence
Dr Esther emphasised that successful AI transformation begins with purpose-driven design. Intelligent systems are not simply about automation or data efficiency, they represent a new way of amplifying human potential. From predictive logistics to AI-driven workforce solutions, the conversation focused on creating synergy between innovation and inclusivity.
From Engineering to Empowerment
Drawing from her engineering and transformation background, Dr Esther highlighted how AI can humanise complexity. Through real-world examples, she illustrated how industries can integrate automation ethically, ensuring every digital advancement enhances sustainability, accessibility, and well-being… not just productivity.
With the organisers from WE
Evolving with Purpose
As part of her ongoing mission at Evolution Commerce, Dr Esther continues to drive the company’s vision of “Deliver. Connect. Evolve.” by embedding digital transformation across its logistics and workforce ecosystems. Her session at IEM underscored Evocom’s broader belief , that innovation must always align with societal good.
At Evocom, our digital journey is deeply human. We see AI as a partner , one that amplifies our people’s capabilities and supports a more sustainable, inclusive tomorrow.”
About the Event
The Power Talk was held on 12 September 2025 at Lounge 5, Hall 5, KLCC, organised by the Women Engineers Section (WE) under IEM. The session was BEM-approved (Ref No: IEM25/HQ/360/T) and attended by professionals passionate about advancing Malaysia’s engineering and digital landscape.
